How Pega Helps Retailers
Retailers face challenges like personalization at scale, omnichannel engagement, inventory optimization, and fraud prevention. Pega’s AI-driven automation and real-time decisioning help retailers boost sales, streamline operations, and build customer loyalty—online and in-store. Pega suggests products, discounts, or loyalty rewards in real time, increasing conversion rates by 20-40% with dynamic offers.
Customer Personalization
AI-Driven Recommendations: Pega’s AI analyzes customer behavior to deliver hyper-personalized product recommendations, promotions, and offers.
Unified Customer Profiles: Consolidates data from multiple touchpoints (online, in-store, mobile, call center) to provide a 360-degree customer view.
Next-Best-Action: Uses real-time analytics to suggest the most relevant actions (e.g., discounts, loyalty rewards, cross-sell opportunities).
Customer Service
Automated Ticketing & Issue Resolution: Pega’s case management helps retailers handle customer inquiries and complaints by automating workflows and suggesting resolutions.
Omnichannel Support: Integrates customer interactions across call centers, chatbots, email, and social media for seamless service.
AI-Powered Chatbots & Virtual Assistants: Automates routine inquiries (order status, returns, FAQs) while escalating complex issues to human agents.
Inventory Optimization
Demand Forecasting: Uses AI to predict inventory needs, reducing stockouts or overstocking.
Automated Workflows: Streamlines procurement, warehousing, and logistics with intelligent process automation.
AI-Powered Demand Prediction: Analyzes historical sales, seasonality, market trends, and external factors (e.g., weather, promotions) to forecast demand accurately.
Loyalty & Retention Programs
Dynamic Loyalty Rewards: Adjusts incentives based on customer value and engagement levels.
Churn Prediction & Prevention: Identifies at-risk customers and triggers retention strategies (e.g., special offers or personalized outreach).
Automated Campaign Execution: Sends personalized emails, SMS, and push notifications based on triggers (e.g., browsing history, purchase patterns).
Revenue Management
Dynamic Pricing Strategies: Uses AI to adjust prices based on demand, competitor pricing, and customer profiles.
Predictive Analytics: Forecasts trends, customer lifetime value (CLV), and buying patterns.
Real-Time Dashboards: Provides actionable insights into sales performance, customer behavior, and operational efficiency.
Unified Commerce Platform
Centralized Order Management: Integrates online and offline sales channels for real-time inventory and order tracking.
Fulfillment Optimization: Recommends the fastest and cheapest fulfillment options (e.g., ship-from-store, curbside pickup).
Segmentation & Targeting: Uses AI to segment customers and deliver tailored campaigns.
Automated Campaign Execution: Sends personalized emails, SMS, and push notifications based on triggers (e.g., browsing history, purchase patterns).
HOW WE HELP
Our Pega consulting services are tailored to empower businesses by integrating an Pega solution into their operations. We specialize in providing end-to-end support, from strategic development to implementation and ongoing optimization. How we help:
We begin by meeting with stakeholders from various departments—such as business, marketing, and data teams—to define the objectives of the Pega solution. This step is crucial for understanding the specific metrics and insights that stakeholders need to make informed decisions.
